How to Make Money Podcasting

December 28, 2008 by pclaunch  
Filed under Featured, Monetize

For many people, podcast is just for fun. But more and more people are looking for ways to make money podcasting. This post will give you a quick guide to how to make money podcasting

Make Money Selling Your Podcast

The most obvious way to make money from your podcast is to charge people to download it. However, you do have to have a very good reputation before people will hand over their cash to hear you. If you are brand new to podcasting and don’t have that reputation, it is unlikely you’ll be able to sell the podcast.

One alternative is to give away you most recent podcast and have your back catalog up for sale. This allows listeners to listen to your podcast for free (and discover how intelligent, witty and entertaining you are) but allows you to make money from your podcast at the same time.

This method of making money podcasting is most effective for people who have a general entertainment podcast with a strong fan-base.

The most cost efficient way to process sales of your podcast that I have found is E-junkie.

Make Money from Sponsorship

An increasing number of high-profile podcasts are making money by having their podcasts sponsored. Even if you don’t have a huge number of subscribers, companies may still be interested in sponsoring you if you have a very specific audience. For example, if you have a podcast that discusses the latest sci-fi DVD releases, you’ll be more likely to be able to get sponsorship than if you talked about what’s in the news.

The best way to get sponsorship for your podcast is to contact companies directly. Many companies will be eager to tap into your audience if you are well established and have listeners interested in a particular area.

This method of making money from podcasting is most suitable for podcasts with many listeners and a tight niche.

Make Money from Affiliate Promotion

Affiliate marketing is a much over looked way of making money from your podcast. Affiliate marketing is making money by referring people who buy a product. For example, you review a book on your podcast, your listeners go to Amazon and buy the book and you make a commission on the sale.

Affiliate promotions are a great way for new podcasts with a small listenership to make money podcasting. It will depend on the niche, but a great way to start making money is to sign up for the Amazon and eBay affiliate programs.

Make Money from Consulting

Podcasting is a great way to establish your expertise in a particular area. It creates a real sense of connection with your listeners - much more so than blogging. One you have established yourself as an expert, depending on the field you are in, you can sell your services to people.

For example, if you have a podcast on search engine optimization, you can sell yourself as an SEO consultant to your listeners.

Deciding the Best Way to Make Money Podcasting

Which of these methods you choose very much depends on the type of podcast you have and what stage you are at. No matter where you are in your podcasting career, there will always be a way you can make money podcasting.

Podcast Recording Equipment - The Basics

December 20, 2008 by pclaunch  
Filed under Equipment

Podcasts are very popular within the blogosphere these days. Many webmasters and bloggers alike are creating new podcasting channels to keep the competition fierce while bringing in tons of new content for new subscribers. Many of the podcasts sound great and maybe you are thinking that you need a huge investment for all the best podcast recording equipment, studio space, and other essentials. With the increasing number of people trying out podcasting there has to be some secret to this all.

The secret is that you don’t need all of the expensive audio recording equipment to make professional sounding podcasts. Remember that podcasts must be optimized for the web and dedicated podcast recording equipment and software are the only tools that can balance both quality and speed so your podcasts can sound good and save bandwidth when many subscribers listen.

Podcast recording equipment usually consists of standard audio computer peripherals such as a microphone or headset and some inexpensive extras including the pre-amp and podcasting software.

However, if you want to make sure your podcasts are fully optimized and presentable to your subscribers, you should get the right software and devices that can do the job best. Here are a few recommendations.

Samson CO1U Podcast Pak

This great bundle by Samson comes with a C01U studio condenser microphone and the popular Cakewalk Sonar LE digital audio workstation software and is a great way to start recording you podcast.

The C01U is the first studio quality condenser microphone that can be plugged right into your computer via USB so set up is easy. It is complete with a microphone stand and looks just like the microphones you see in big studios. The Cakewalk Soner LE software aids in recording your podcasts and saving them in podcast friendly formats. It’s a great start for new users and comes without any additional cost.

Samson CO1U Podcast Pak

Koss SB40 Computer Headset with Microphone

Podcasts are usually listened to wirelessly by people on the go, so most likely they’ll be on headphones when they start listening. Therefore, you need to have a good computer headset of your own to test the quality of your podcasts as well as doing some quick voiceovers when the studio microphone isn’t needed.

The Koss SB40 Computer Headset is a good choice for these needs because of its good cushioned comfort for extended use and dynamic microphone that rejects unwanted noise. It’s pretty affordable as well and should be a lasting companion to your podcasting activities.

Koss SB40 Computer Headset with Microphone

Audacity

Your podcasts may not sound the best on the first run and some quick editing and fine-tuning may be needed. Cakewalk may be a bit of a hassle for sound editing or maybe you decided not to get it all together. There is a good freeware program out there called Audacity, which specializes in editing audio files. This can also be considered a simple and free alternative to the Cakewalk Sonar LE because it can record audio as well.

Audacity

The amount of money spent for podcast recording equipment is actually a lot smaller than most people think. Just get the right headset and start out with the many free tools and podcasting services available and work your way up so you can get better, but still affordable equipment to make your podcasts sound crisp and optimized.

How to Launch Your Podcast

November 28, 2008 by pclaunch  
Filed under Featured, Launchpad

A step-by-step guide to launching your podcast to make sure it goes stratospheric. Read more

How to Make Affiliate Money Podcasting

November 15, 2008 by pclaunch  
Filed under Monetize

If you are looking to make money podcasting, using affiliates the best and quickest way to do it. Unlike other methods of making money from your podcast, it can pay off even with a small audience. It’s a shame that more podcasters don’t go this route as it’s a great way to monetize your podcast and still provide value to your listeners.

What Is An Affiliate?

Here’s how an affiliate system works: you recommend a product, your listener goes and buys the product, you earn a commission on the sale. Almost all the big websites offer affiliate programs. Two of the biggest and most popular are eBay and Amazon.

How Do You Create An Affiliate Link For Podcasts?

When you sign up with an affiliate, they will give you plenty of ways to build affiliate links. But there is a big drawback with these links for podcasters: they tend to be very long and complicated. If you were to read out one of these links in your podcast it would take 10 minutes, be very dull and no one would bother making a note of it.

There are two ways to get round this. First, you could include the link in the blog post that goes along with your podcast. The problem with this is that most people won’t bother searching out your post - they’re much more likely just to Google the name of the product and you won’t get a commission.

A better way, is to create a simple url that you can read out and people will be able to remember and have that redirect to your affiliate link. You can do this with a 301 redirect. This will allow you to read out a simple, memorable url (such as, “Mysite dot com forward-slash product.”) which will then redirect to your affiliate link.

Using affiliates is a great way to make money podcasting and it is well worth giving it a try.

Good Podcasting Microphone

November 15, 2008 by pclaunch  
Filed under Equipment

The best microphone out there for podcasting is the Samson C03U which comes with the Podcast Pak. But many people who are starting their new podcast don’t necessarily need the best podcasting microphone out there, but just need a good podcast microphone that will provide you with reasonable sound quality at a cheap price.

The best cheap podcasting microphone available is the Logitech Desktop USB microphone. The sound quality it provides is reasonable for a podcast - it won’t be tip-top quality but it will be clear and you can pick one up for as little as $7 here. If you are looking for a good podcasting microphone that won’t break the bank, it’s a great one to go for.

Podcast: The Calmcast

February 24, 2006 by pclaunch  
Filed under Podcasts

There can’t be many people around who live a life of constant relaxation and luxury. All of us faces times of stress and anxiety. The Calmcast aims to relieve you of all that.

The Calmcast consists of calming music, natural sounds and bird song to help you unwind after a hard day (or a hard week).

Although this podcast isn’t the sort of thing I’d normally even glance at, after listening to it, I was won over. Being an old cynic, I wasn’t sure I’d like it, but once I’d relaxed into it, I really enjoyed it. It’s mostly a matter of giving yourself over to it and going with the flow. After it was over, I was indeed relaxed.

It’s great to have it around for when you need it. I’d recommend bookmarking it and making a beeline for it when you need it most.

Related: <a href=”http://www.podcastlaunchpad.com/2008/12/make-money-podcasting.html”>Make Money Podcasting</a>

Podcast: Top of Pods

October 24, 2005 by pclaunch  
Filed under Podcasts

Top of the Pods is a daily podcast. Each day the British presenters, Rob and Jon, take a look at the top ten of a given subject. These subjects range from the sublime to the ridiculous and include topics such as:

* Top 10 SciFi Totty
* Top 10 Songs Considered Worthy Endings To A Night Of Drunkeness
* Top 10 Worst Places To Use The Toilet
* Top 10 Things That Only Happen In Movies

As you can guess from that list, hushed reverence and political correctness is rarely to be found here. What you can expect is roll-on-the-floor laughing and constant hilarity. At 20-30 minutes this is a great podcast to stick on while you’re doing your chores - let me tell you, the time passes much more quickly.

It’s an excellent podcast and I can highly recommend it.

Subscribe here

Related: Make Money Podcasting

What is Podcast Launchpad?

April 27, 2005 by pclaunch  
Filed under Launchpad

The Podcast Launchpad is designed to get your podcast off the ground and launched into the stratosphere.

Podcasting is incredibly hot right now. It has reached the point where it’s cheap and easy to produce and distribute a podcast even for the most technically unskilled person. It’s given everyone a level playing field. Whether your Howard Stern, Stephen Fry or just someone in your bedroom, you’ve got a chance to get your thoughts, voice and opinions in front of a huge number of people.

And it’s the perfect time to start a podcast. The field is wide open for anyone with the passion and commitment to make a name for themselves in a particular field. It’s still very early in the game and there are hundreds of niches around which still have little or no competition around in the podcast field. If you take the opportunity now - there’s no telling how big you can become.

A lot of people want to start a podcast, but are put off because of the technical aspect. Although it might have been a problem in the past, there is certainly no problem any more. The process has become very simple and this site will guide you through how to do this.

On this site we’ll have advice on what podcast equipment you’ll need, how to distribute your podcast, how to make money with your podcast and much more.