How to Make Money Podcasting
For many people, podcast is just for fun. But more and more people are looking for ways to make money podcasting. This post will give you a quick guide to how to make money podcasting
Make Money Selling Your Podcast
The most obvious way to make money from your podcast is to charge people to download it. However, you do have to have a very good reputation before people will hand over their cash to hear you. If you are brand new to podcasting and don’t have that reputation, it is unlikely you’ll be able to sell the podcast.
One alternative is to give away you most recent podcast and have your back catalog up for sale. This allows listeners to listen to your podcast for free (and discover how intelligent, witty and entertaining you are) but allows you to make money from your podcast at the same time.
This method of making money podcasting is most effective for people who have a general entertainment podcast with a strong fan-base.
The most cost efficient way to process sales of your podcast that I have found is E-junkie.
Make Money from Sponsorship
An increasing number of high-profile podcasts are making money by having their podcasts sponsored. Even if you don’t have a huge number of subscribers, companies may still be interested in sponsoring you if you have a very specific audience. For example, if you have a podcast that discusses the latest sci-fi DVD releases, you’ll be more likely to be able to get sponsorship than if you talked about what’s in the news.
The best way to get sponsorship for your podcast is to contact companies directly. Many companies will be eager to tap into your audience if you are well established and have listeners interested in a particular area.
This method of making money from podcasting is most suitable for podcasts with many listeners and a tight niche.
Make Money from Affiliate Promotion
Affiliate marketing is a much over looked way of making money from your podcast. Affiliate marketing is making money by referring people who buy a product. For example, you review a book on your podcast, your listeners go to Amazon and buy the book and you make a commission on the sale.
Affiliate promotions are a great way for new podcasts with a small listenership to make money podcasting. It will depend on the niche, but a great way to start making money is to sign up for the Amazon and eBay affiliate programs.
Make Money from Consulting
Podcasting is a great way to establish your expertise in a particular area. It creates a real sense of connection with your listeners - much more so than blogging. One you have established yourself as an expert, depending on the field you are in, you can sell your services to people.
For example, if you have a podcast on search engine optimization, you can sell yourself as an SEO consultant to your listeners.
Deciding the Best Way to Make Money Podcasting
Which of these methods you choose very much depends on the type of podcast you have and what stage you are at. No matter where you are in your podcasting career, there will always be a way you can make money podcasting.
How to Launch Your Podcast
A step-by-step guide to launching your podcast to make sure it goes stratospheric. Read more
